NIH Press Release
NATIONAL INSTITUTES OF HEALTH
National Institute of
Child and Health Development


FOR RELEASE
Wednesday, Mar. 18, 1997
NICHD Press Office
(301) 496-5133

HHS Secretary Donna E. Shalala and Tipper Gore
Launch SIDS Information Campaign

Tipper Gore and HHS Secretary Donna E. Shalala will launch an information campaign to bring about "back sleeping" for babies to help reduce the incidence of Sudden Infant Death Syndrome (SIDS). Mrs. Gore will become national spokesperson for the campaign, and the effort's first corporate partner will also be announced.

WHERE: Rosemount Child Development Center
2000 Rosemount Avenue, NW
Washington, DC
(From Downtown, take Connecticut Avenue North to Porter Street.
Turn right onto Porter Street and drive approximately 1/2 mile.
Turn left onto Rosemount Avenue. The Rosemount Child
Development Center is the first building on the left.)
WHEN: 11:00 a.m.
Thursday, March 20
CONTACT: NICHD Press Office
(301) 496-5133

***NOTE: Reporters seeking interviews with Mrs. Gore or Secretary Shalala should contact the NICHD Press Office at (301) 496-5133.